BuzzStream is all about sending emails efficiently. Composing your email sequences and getting fast insight into the sequence activity that’s occurring for your contacts is obviously a critical part of that. So, we’ve just updated the BuzzStream composer to provide a more streamlined workflow when composing and editing your sequences. We’ve also introduced a significantly optimized way to get insight into sequence activity for your contacts.
Introducing the Revamped BuzzStream Email Composer
At the heart of this latest update is the improved BuzzStream email composer. The first thing you’ll notice is a change to where the composer appears if you’re opening it on a contact record. Previously, the composer opened just below the contact profile summary info. That was fine, but meant that occasionally you had to do a lot of scrolling if you wanted to review items in your history or elsewhere on a contact’s profile.
Now, the composer opens in its own pop-out window at the lower left of your screen. You can navigate around the rest of the profile and even minimize this window if you need it out of the way while reviewing other information.
Now this is handy, but the biggest improvement comes with our new inline sequence editor.
Previously, sequence steps were each accessed within their own tab in the composer. This meant that occasionally you could lose context when navigating between steps. Well, not anymore. Now, you can edit your sequence in one inline scrollable interface that means you’ll never lose that context.
We’ve also included the new composer experience in other key areas of the app, including our Send Individually workflows, so you can enjoy the new experience throughout BuzzStream.
Sequence Summary Information
With an improved sequence composing experience, we also wanted to add improved sequence insights. Now, when you review the History tab for a contact record, you’ll see a sequence summary section for any active sequences associated with your contact.
This summary section will make it much easier to understand what exactly is going on with your sequence so you can review and take action where needed.
To show you these updates live in action, we’ve also put together a quick video walkthrough.
I hope these updates provide a smoother and more efficient experience as you’re emailing your contacts. I’d love to hear from you what you think – please let me know any questions or feedback you have about these changes!