In this lesson, you’ll get an overview of BuzzStream’s Reporting tab, and how it can help you track your outreach or link building campaign’s success.

First, select the reports tab, then select All Contacts. From here, you’ll see a breakdown of all of your link placements across all projects. To see the placements further broken down by authority, type, and anchor, click Link Detail to see more. If you’d like an overview of your campaigns, Select campaign from the lefthand menu, and you’ll see insights into where you’re seeing the most engagement, where your campaign may be able to improve, and then keep be able to use these insights when it’s time to start a new campaign. You can also filter a report by team member, project, or group of projects, and create a custom report by clicking the New Report button towards the top left of your screen, then adding the relevant widgets